Friday, 10 February 2017

Why seo don’t provide guarantee rankings?

Seo could cost from hundred dollars to several thousand dollars. Looking at the prices you could be much wondered easily. No matter what your requirement is (The prices of seo campaign mostly depend on the requirements) the prices will always chock you. However, asking guarantee in seo is just like magic.  There are several reasons behind my logic. Being a seo guy it is always challengeable to provide guarantee rankings in seo. However, you will be licking the lips when you hear that you are being provided guarantee rankings at any cost. To a non technical person, guarantee rankings seo is gold bar gift to you at no cost. However, to a webmaster, only he knows what the guarantee seo actually means.

Guarantee seo is no way possible. It is neither possible to guarantee seo nor it is impossible. SEO is not a script that you install in your website and get rankings. Seo is also no tips or tricks book that you follow and get the rankings. SEO is not also an algorithm you follow. SEO is also a code. SEO is just guidelines and to do list to get visibility a list in search engine like – Google. There are following reasons why seo is not guarantee.

Link building is not seo no more – In 2017, seo is not link building. SEO don’t mean writing articles, writing blogs, writing PR etc. SEO does not mean social bookmarking; SEO does not mean directory submission. Link building is just a procedure which is the fuel to rankings.
SEO is not everything to get rankings – Clearly is the process to get visibility to get rankings to search engine. However, seo is not everything to get rankings. There are other procedures which will also accelerate rankings like – social media optimizations (which includes – face book shares, face book likes, twitter tweets, pinterest like etc as well). Google will count how many likes you provide to other posts, how many likes you get within a frequent of time, how many tweets you do, and how many retweets. The much more engaged you are with social media portals more value to others websites.

Seo is not about to see, it is just about to feel - Like I said before seo is not any code , seo is not design or structure so that you can see that I have done this. SEO is just an idea, it is just a feeling that you created a blog in tumblr or blogger and then traffic is visiting your blog and that’s it. 

Competitors are the cause of your rankings – No matter what you are doing, it is may be your competitors are doing seo more perfectly, excellently, efficiently than you. If your facebook have 100 likes and your competitor have 101 likes. You know your competitor will get more value than you. So, you require to continuously look around competitors and as well as new competitors if they are doing something more than you. If competitors are creating more back links than you, you will be legging behind.

Search engine don’t reveal procedure – Search engines never reveal its core process, the way it ranks the websites. They will just tell to maintain procedures, write blogs, write PR etc like that. Hence Google never reveal its core process, how can someone guarantee the rankings?

Clearly seo absolutely depends on luck and hard work. You will see the Google is changing its algorithm over time. The more days are passing the more frequently the Google is changing its policy and the way it is going rank websites. Most of the ranking techniques are not revealed by Google. That is why rankings solely depend on Google. You just continue to focus on your link building and social media work. And the more days are coming it is becoming more and harder to gain guarantee rankings.

After all you can achieve rankings in any way; however it is even harder to maintain rankings. Because there are several factors the two main factors which is why you will be losing more quickly than you gain rankings. The 1st factor for your competition.  Every day the number of websites is increasing and that’s why competition is growing , the more competitions are increasing there will be need of more seo work like – more back linking , more social media , more tweets , more comments etc . The 2nd reason is the extreme frequent change of seo rules and policies. The more frequent the change is you require be prepare to more careful more prepared. The more frequently Google is changing the rankings; you risk a loss of rankings. Every time Google change its seo algorithm or put an seo update In algorithm you risk a down in rankings.

However, all these make seo innovative and more productive. In this technology era, for you to survive you must be innovative to survive more and more you must innovation, you must be very creative to stay in the competition. Google want you to be innovative, Google want you to be innovative. Google want you to be creative for your new company, you create new ideas, new products and new updates. While you are writing new article, or new PR or new blogs you will always get value by search engine. However, there is no guarantee along with the timeline that you will get rankings within this timeline at this spot. Work hard and maintain the hard work then you will get rankings.

This article is written by Nirbanjyoti Das, working in the field of Internet marketing, online marketing, digital marketing since last 1 decade. I have helped over 200 clients from various countries like – United States, United Kingdom, Australia, Singapore, Russia etc countries to rank keywords, optimize social media accounts, and create contents. If you have any questions, you can call me at nirban@technologysolutionscode.com .

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