Showing posts with label startup. Show all posts
Showing posts with label startup. Show all posts

Tuesday, 21 February 2017

What is the best way to do startup branding to attract customer/client?

Well, there are no limits how much you can do or what you can do for your startup branding.
Its upto you how you will increase your start up branding. You did not mention the nature of your business. Every different business will have different strategies. If you are a hotel then you will have a kind of startup branding strategy. If you are a plumbing shop then you should have another strategy. However, you require maintaining few things. My suggestion if you want to increase your start up brand to attract client is follows (No matter what business you are) -
  • Make sure your start up have a unique brand name , logo and that is everywhere
  • You need a web portal with some unique features – like the whole website will have unique logo , font , font size  , color and more.
  • If you are an online shop make sure that you have some things for startup branding. You can give unique dresses with logo to all of your employees. They have all same shirts or t-shirts or caps on the head. If they are using company notebooks, the notebook should also have same logo, color etc. Make sure there are flexes in front of the shop. If you could color your whole shop building with the color your logo have that will also be great.
Basically start up branding is a thing that says you just put all the things in same manner and it is consistent across all platforms. So that everything looks in same, uniform manner. Sometimes, you will see startup branding could be expansive however it is not expansive what you think. The return for the expanses will also be great.
After all , you must maintain a growth hacking techniques in order to get proper growth with your start up. After all, you require growth in terms of profit , earnings , number of customers etc.


Friday, 10 February 2017

How you will benefit from startup auditing? Read growth hackers blog today

Like auditing to any other things start up auditing is the same thing. An auditing is required if you are a start up and applying growth hacking. Today I am saying how you will do startup auditing for your company, how you will complete that. What to do when you are commanded to do startup auditing for your company. What things to maintain and other details. Let’s learn startup auditing today.

Who is a startup auditor?
A startup auditor or mentor is a person or professional who provide expert advises and recommendations to startups in areas such as – growth, trends, product, competition, analysis, team management, human resources, finance  , engineering etc and more. He will audit on the above startups and then will give you the documentations.

What’s the goal of a startup auditor?
 The goal of a startup is nothing to do with the growth directly. However, indirectly the startup auditor has many advantages. The startup auditor will indirectly will help the company or company’s growth. It will help you and your company to know whats areas require your effort, your attention.

What things in your company require auditing?
According to a growth hackers, the follows areas require auditing –

1.      Funding / Investment Consultation
2.      Accelerator Consultation
3.      Market / Competition Analysis
4.      Product / Team Auditing and Mentoring

Lets discuss the areas which I mentioned above –
1.      Funding / Investment Consultation – If your startup requires investment then you must require to do a startup auditing.  The startup auditor will let you know when you require investment. They will let you know what amount of money you require to invest. They will give you information on many other things on which basis you will get many information on startup auditing.

2.      Accelerator Consultation – The main advantages of startup investors is that they have great network of investors.  We can help you find the right accelerator for your product and prepare the applications with you in order to give you all the chances you need to integrate the accelerator.

3.      Market / Competition Analysis – Probably competition analysis is the most important thing for a startup. It will tell you to take right strategy for your business. It is important that you know what your competitors are doing, what’s their strategy as well. With the help of proper competitor auditor, you will be able to know about your competitor’s movement their power and their growth rate. You will the know how to tackle them

4.      Product / Team Auditing and Mentoring - At Growth Hackers, thanks to a startup auditor, we will tell you if your team has the capacity to bring your startup where you want or if you need to hire new team members or externalized some projects.

At growth hackers, we do startup auditing services very seriously. We will do startup analysis for more improvement for your business. We work with startups in daily basis and conduct research and surveys for better growth hack.

This Article is written by Nirbanjyoti das , who have 1 decade of experience in online Marketing , Growth Hacking , seo , social media , adwords , adsense , PPC and more.Follow me on quora - 

https://www.quora.com/profile/Nirban-Jyoti-Das 

Monday, 12 December 2016

5 reasons why startups should outsource digital marketing for growth hacking

Lets 1st define digital marketing –
Obviously a kind marketing, which is basically through digitally or for digital things. It entails a lot. It means search engine optimization , social media marketing , adwords , ppc , affiliate marketing , brand awareness . It means email marketing , it means content marketing . It also means newsletter marketing , mobile marketing  and more. Each and every way of marketing through digitally or for digitally is called digital marketing.

why Digital marketing for Growth hacking ? - Growth hacking means also a lot. Its all about growth. Growth over time - daily , weekly , monthly & yearly. Growth hacking means growth in terms of traffic , relevant back links , social media engagement. Growth hacking also mean improvement of growth through online , increasing sales and more. For a good growth hacker many talents are required. A growth hacking could be a content writer , affiliate marketer , email marketer , link builder and more. They all are going to help your brand for a digital marketing growth. That's why growth hackers are required for digital marketing.

How can we hire digital marketers for growth hacking ? - You can hire growth hacker any way you want to. Just make sure the result. Just make sure about your goal on growth hacking. Just make sure that you are getting the things you requested for. Just make sure the work of growth hackers are getting study growth for your business. You need lots of research , data mining , analysis and strategy for your business. To apply growth hacking in digital marketing you require to work on search engine optimization , social media marketing , email marketing , brand awareness. You need steady addition of  fresh and unique contents. You can hire a marketer in your office or you can also outsource it. However , you require to maintain some parameters like - cost , time , effectiveness , advantages and disadvantages. we need to judge all these parameters whether hiring in house will work or outsourcing will work.

what about hiring in house ? -Hiring in house would be easy initially. You will just put ads in newspapers or put ads in linked In or job portals and other ways to call the experts to do an interview. However , I am sure most of them will not work easily. Either you have to sped way much money on it or you just hired one marketer and spend several hundred dollars and no results. Because all these in house marketers will work like highly artistic and talented individuals . They are not a digital marketers. Though they claim that they will maintain seo and digital marketing guidelines , however most of the time this will not work for you. They will work with a great effort however, this will not bring growth through digital marketing.

why you should outsource digital marketing - Outsourcing digital marketing will be way too much easy and  effective. There are many advantages in many ways  when you hired a digital marketer for growth hacker. Lets discuss the following -

Save time , headaches and money - While you outsourced the work you will save three things - time , money and headaches. Hiring though online you just need to post the job in the portal and applicants will apply there. Then you can hire the best ones. You don't like this guy then end the contract and hire another one. This will actually like "Hire and fire policy". This will also decrease cost in many ways. You dont need to provide bank accounts , chair , table , insurance , internet etc. Outsourcing things and outsourcing work actually dont require office like facilities and office like infrastructures. This is will cut down costs to complete projects . Outsourcing these things also decrease the headaches.

Pay only for results and particular work - Through outsourcing digital marketing you will only for particular work. You need 10 contents on plumbing  then just enter the portal and post a job and hire an expert. You require 10 blogs and then repeat the same work. This will give you flexibility of hiring, you will hire resources when you need. With the help of such type of work you can create an online team. Collaborating with each other the team will produce a great quality output for your company. There are lots of apps which will help to create  team and get them involved in work. To find the proper employee is also way too much easy here. You will review the previous reviews , work examples,  portfolios , clients list and then make sure to hire. Many times  , you will end up paying upon completion of work. I dont think you will find much better way to work than this.

Focus on what matters - Just focus on what matters , what really matters. When you are going to hire digital marketing outsourcing professionals. There are lots of things to do, lots of things to think. Its all about creating strategy and hire professionals properly. You must learn to hire people and get them involved in proper job. Only then you will be successful . Digital marketing is not about tweeting or just posting status in Facebook or just posting google plus. Its all about put everything rightly , in a decent manner.

Less Risk involved - I'd like to say , if you outsource digital marketing there are really less risk involved. Hiring someone is always risky. The situation will also be in danger when you will realize a dollar is wasted  and results not returned. Often start ups requires to work on a very low budget and they just require to get the things done on a very low budget. Hiring in house could be costly form that point of view.

Finally better results always - You will have better results than hiring someone in  house. They are experts and specially job oriented. They are just professionals so, they will put their energy on a single point. An editor will be great in writing contents , they will not be great in digital marketing. So, you have hire someone online who will be content writers as well as a good digital marketer if possible.


In conclusion, I would like to say that every start up is different. Start up form different niches have to be very specific about their targeted market. Each business have different strategies to counter growth hack. And after all , a start up must achieve tangible growth to rise in today's competitive business environment. Many companies try to do digital marketing though they dont have that enough skills and expertise. In house digital marketing could be easy  but outsourcing them will help you to achieve a good growth rate as well . They will help you in many ways and business even more successful if properly planned. I have seen many startup outsourcing digital marketing and they are getting really a great results.

Follow us here -
https://twitter.com/StartGrowthHack

or like us here -
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Friday, 9 December 2016

what is Growth Hacking ?

Often you heard the term "Growth Hacking". But ever wondered what does it mean ? Just     by read term one will understand it does mean growth. But Growth for what ? Growth for traffic ? sales ? customers ? clients ?

No, you will wondered once you understand the meaning of growth hacking. Growth hacking is not about hacking growth about the traffic or sales . Growth hacking is not hacking or improving sites performance. Growth hacking does not mean increase your rankings and potential to your site. Growth hacking does not mean any process or algorithm which you require to maintain. Growth hacking does not mean any cheat sheet which you could apply for your business. Growth hacking does not mean any programming language. Growth hacking does not mean any code which you just install to your site and then go head to more sales or business growth.

Growth hacking means the growth, real growth and the ultimately growth for your business. Growth hacking means growth in your sales , growth your ranking ,growth in  terms of profit, growth hacking means growth in your business - day after day , month after month , year after year etc. We help our clients to again a constant growth form every edge of business.Our extensive knowledge on various niches will help our clients and help to achieve outstanding growth in your business performance. We do various tests like - A/B tests , auditing , performance management and measurement , various metrics , KPIs  etc and more to achieve growth hacking.

To accomplish this tasks, to achieve growth hacking , our team offers a lots of services which help clients to get results. We offer wide variety of marketing techniques , testing and managing techniques to do this. we offer following services - 

SEO & SEM - The terms seo stands for search engine optimisation and the term SEM stands for search engine marketing. SEO is free of cost marketing process and SEM is paid marketing process. SEO is just all about content creating where sem means paying search engine or any other 3rd party websites to draw traffic to my websites. we consider seo and sem as a growth hacking process to apply on your website.

SOCIAL MEDIA - In 2016 , social media is a great growth hacking techniques. There are lots of social media channels and they will obviously going to help you to achieve growth hack. You can use facebook , twitter , linkedIn , Pinterest , word press ,  tumblr and more. With our effective  social media technique we achieve highest growth in your niche. We try achieve highest engagement and highest volume of traffic.

CONTENT MARKETING - Content is the another growth hacking technique which is extremely helpful technique.  We take the content writing thing really very seriously. We work on informative , fresh and unique contents so it accelerate the growth hacking. This content writing scheme helps search engine optimisation , search engine marketing , social media management and optimisation etc as well. 

EMAIL MARKETING - 1 billion emails in being transmitted each day and generated 1 billion email users globally. To achieve constant growth and to get  customers growth , we ping users email after a certain time period. This helps users to get knowledge about what we are lunching and what we are doing as well.

There are lots of other methods, we use for growth hacking . We do app search optimisation , public relations , branding services , Growth hacking team training , Investment and funding consultation and many more. We do We try to apply each and every method to get it effective. Our main aim is to provide growth for everything aspects  - sales , traffic , profit , strategy etc and more. We offer companies , small businesses , corporate ,incorporates , MNCs , public companies etc  to achieve growth hacking. we learn new things daily , we learn  new things each moment and try to apply them to our clients business. Our primary and highest priority is to make our customers happy. We always stick to quality not quantity.

If you want to contact with us, just contact here http://www.growth-hackers.net/ with your details and we will set up everything what it takes to give a go to our relationships.

To follow us here you go -
https://twitter.com/StartGrowthHack

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Sunday, 6 November 2016

The things that you require for startup branding

The word "startup"  sounds a lot. It could be future Apple or Google or it could be went vanish after a few years of business.  Stats says that 90% start ups get sold by big companies within a decade. Thats is why , for a start up  , the preparation must be great. One start up must think  big. It must be innovative to be successful in this so much faster changing technology market. It must pull ideas out of its employees mind and require to  give a new look.  If a start up cannot prove exceptional the survival rate of the start up decreased dramatically. 

For startup building and branding Growth hacking provides the instructions and set of new rules  of how to hack the growth. Whats is the cheat codes of success ?  well, there are various steps. Today in the internet ear one of source of customers are the website. So, To  know what it takes to build a great website lets lets go into the deep of the article.

Today I am going to discuss a few things how your start making your website from awesome to exceptional . You know there is a saying "1st impression is the last impression".  Thats why you must own the mind of customers at the 1st impression. If you cannot own the mind of customer at the 1st sight its will be huge hard to take back to track. One must impress the traffic comming to its website.  I am here saying you some steps , those are really fruitful , which you can use in your website and you will see the effect.

In order to pick the client at the 1st site, you must consider to do following -

website text -  A website must have a  good textual feelings. The font is the website's core. Make the font of the website catchy , good looking and awesome. Care to consider the following things while you want to make the website  text the best -

-Make sure the texts are extremely easily readable by the reader .  Dont use non-transparent fonts etc. Make sure the services, products offered/sold by you should easily be understandable by the reader. With only one eye flash user could understand what you are doing with your website.

-Make sure that the whole website have same font. E.g. - If you started your website font LATO, make sure that whole website have the same font called "lato" . People will understand that you have worked hard on making the website of same font.

-The font size should also be same the whole website.

- Other font factors like  - font color etc should also be same.

Logo - This is main factor of a website. Use such a long people will understand you have some exceptional people in your company. The logo will not be much complicated.the logo will be simple but extremely innovative. Use the logo everywhere, use the logo across all social media platforms. Use the logo while writing contents , while optimising the blogging platforms , working on social networking sites. This will create the professionalism etc.

Image size - Make  Good quality of images. Not just quality, make sure all the images have same size, resolutions and highest quality of images.

Other misc stuffs - You can also make few other changes to optimise the size. Like changing the color palate etc. You can also post the contents to your blog with nice and catchy  images in back ground. This help your site to increase more professionalism.

About The Author :
The writer of this article is Growth Hackers. Growth Hackers is a new kind of agency. They are surfing on the new growth hacking trend however they are much more than a consulting firm. They execute growth hacking. Indeed, they bring fast and sustainable growth to startups from all around the world with services such as SEO, content marketing, email marketing, ASO... To achieve startup growth, they use the growth hacking process involving digital marketing, A/B Testing, data analytics, users' feedback, optimisation and automation. Growth Hackers is really your 1 stop show to make your startup a success. Growth is crucial for startups and this is what Growth Hackers brings: startup growth. If you are a startup entrepreneur and you're looking for a digital marketing specialist, you found even better with Growth Hackers and their unique Internet Marketing Services.

For details please visit here - http://www.growth-hackers.net/perfect-startup-branding/ 

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