Which is the most effective off page seo strategy you can do yourself?

If you search my question in the internet you will get wired results. You will get articles contains 1000 words or more and they have lots of lots of things are saying. They are saying, explaining way too much information which will be impossible for you to digest actually. Most of the seo experts will not tell you most effective off page seo strategy to get rankings. I have applied this strategy over 5 years got very good results, effective results. I got rankings for most of the keywords after just 1 -2 months of continuous work I got page 1 rankings. I don’t want to say myself a seo expert because I am not the one of the best seo expert in the world, but if your website on page work are correctly , accurately done and if they meet Google on page guidelines then you know this will work.

There are many effective link building techniques. Some of Important them are following –

1.Directory submission

2.Article submission

3.Press Release

4.Blogs

5. Classified ads

The above 5 link building techniques are the most important link building techniques we can do. Sometimes many seo experts will say directory, bookmark, blog commenting etc are a kind of spam back link technique. Some seo say if a link is pending for approval (or maybe it is 100% dependent on site admin) then it is not a good link building process.  I heard many seo experts are saying blog commenting a bogus process. Directory is a spam etc.

Trust me. You can do yourself. If you maintain proper strategy and process. You know you can save a lot.  However, you know that you must find a back link that does three things –

1.Rank keywords in Google.

2.It is cost effective.

3.You can do it yourself.

Ranking keywords in Google is the top priority of seo. If you are going to do seo, know that you are going to do seo only for rankings. If you are going to hire someone for seo, you know that you are going to hire him only for seo. So, you will do the things solely for rankings. Any seo method that does not accelerate rankings is not effective for you. Do something that is absolutely most effective to get rankings.

You need cost effective solutions. You know seo is a free of cost services, it is organic services. Anything that costs much or something just leaves. You will see there are many ads saying get 5 blogs at just $50. Don’t just buy links. Seo requires ongoing, regular and daily effort. They don’t need just buying and selling methods.

Do not do the Link building you cannot do yourself, like - Guest Posting. It is very cost effective. Most of the time clients don’t know how to do guest blogging. They don’t know how to write, how to email, how to apply the article for guest posting. Sometimes they do mistakes trying to applying to wrong portals. They do mistakes, lots of mistakes with guest posting. After all they all end up with wasting lots of money. However all the other. We know relevant guest post are really a great thing seo, they create lots of traffic, user views, pages views, increase social media views etc. If you can do guest post yourself, then you can do that. Otherwise just leave it.

Maintain the following link building strategy –

1.Try to create one back link on each keyword each day. Let’s assume you have 5 keywords (kw1, kw2 …etc). Then you can do like this – kw1 in directory, kw2 in article and kw3 in blog like this.

2.Google is looking for link velocity. Don’t building same types of links over and over again. Building such types of links or building links this way is not any violations of Google, unless you are spamming with the contents. If you publish 1000 each day and they all are unique and fresh contents, Google will not penalize you. It is just that there is other strategy to bring rankings in Google.  Make sure that each and every piece of content posted in your blog is unique, fresh and informative. You are writing informative contents. You are writing contents that is rich of information. You are not writing promotional contents. It is also advised that you put only 1 hyperlink in the article or PR or blog body content.

3.Blogging is the most effective strategy for me. Once I had a client form Canada. His website theme is marijuana. Marijuana is basically legal in Canada, however in most us states marijuana is illegal. I had lots of road blocks to rank that website. Most of the time blogging is the only back link technique to do for the site. Like I thought, I started creating blogs on each keyword each day. He had only 5 keywords. I started posting 5 blogs each day (1 blog for 1 keyword each day) and 5 days a week basis and then I just saw that the website ranked in Google just three months. All 5 keywords are now ranked in Google within three months. Try to post form different blogging accounts. If you post 5 blog in 5 different tumblr account that will be the best thing to happen. Make sure you are creating unique, fresh and informative contents.

SEO off page is basically a very simple job. It is not a hard job. In 2017 seo all about creating contents. If you post 5 directory then you must post 5 unique descriptions. Create images, videos with unique descriptions as well. I was a very simple computer guy. I don’t have any knowledge of any programming or coding. You can be a great seo expert very easily if you know the tips and tricks. There are no limit how much you can do seo. Create, like, share as much as you can. The more you create contents the more credit goes to the website.

ABOUT THE AUTHOR:

This article is written by me, Nirbanjyoti Das, who is in the online marketing field since last 1 decade. I have worked in elance, upwork, people per hour, freelancer, script lance and many other freelance sites. So far I have managed 200 marketing campaigns form various countries like – USA , UK , Germany ,  Australia , Greece ,France , Canada , Singapore , Japan  , Dubai etc . If you want to call me, call or email me at nirban@technologysolutionscode.com . If you need any assistance or guidelines on seo I am here to help you. I look forward to work with you. 

What it the best social media strategy for a fashion startup?

Social media strategy for a start up is really important. You will not win the game without a proper social media strategy. For a startup social media strategy is  too important. Social media strategy for startup is too important  . With the help of proper social media strategy a company will  become future of amazon. lets discuss the strategy.

So far I have given guidance and instructions to various fashion companies. They are lusty chic limited in uk , mensusa in USA , Ties n cuffs in Australia. For all of them I have seen that with a help of proper social media strategy you will win the goal. The goal must highly , extreme highly customer oriented , trend oriented and also along with lots of parameters. There should a very highly targeted goal for this. You need to make sure that you are targeting proper customers with proper age , gender and niche. You need to create strategy of what to post daily , what to post weekly and monthly basis. After all these strategy , you will need to create new contents as well. Besides social media posting and updating you may also require some idea and concept on basic link building.

Lets discuss the social media strategy for a fashion start up with some points - 

Focus on customers - Focus on customers. 1st of all you need to understand whether you are targeting local people or global people.  There are also lots of factors like whether you want to target gender basis( Male or female) . The last factor is age. You need to target your site with age basis. Make sure you are targeting the customers that need your fashion.

Content is the fuel - For a fashion site( If you are specially fashion start up) you require to create contents a lot of contents. For each product you could create content. This will help your site to boost rankings.  Not just the textual contents, you can also use to create graphic contents  , make video contents and lot of them. Try to create more and more contents and you are on your way to make your start up great.

Blogging - Blogging is a great part of social media marketing. Starting posting contents in blogger , soup.io , linkedIN pulse , wix , jimdo , tumblr and more.  In blogging you can also able to post images , videos , graphics and more . With the help of blogging you will be able to create lots of high quality , useful back links as well.

paid ads - Focus on paid ads. with the help of paid as you will be able to increase your likes , you will be able to increase  number of followers in twitter as well. Then whatever you post will be visible to who likes you or follow you in twitter.

Focus on some basic link building - Link building is also require to do social media. while you are doing blogging or PR make sure that you are building links to proper anchor texts.

There are also could be other methods, you need to creative and innovative enough to stay ahead in competition in technology market. Study backlink.io , study seo journal , seo book etc.

You will be always ahead compared to your competitors.

Top 20 Small Business Guerilla Marketing Ideas & Strategies

Guerilla marketing refers to strategies which have been used for promotion of products, and for marketing purposes. These are not just any strategies, or any ideas; they are traditional, original, and are quite effective. Through this sort of marketing, you do not have to waste your time and energy by getting your voice heard by your target audience; they will automatically become interested through the ideas and strategies which you use. Take a look at the top 20 ideas.

1.      Getting the Publicity

In order to get your business the PR you need, you have to make it stand out. Call a newspaper to publish an advertisement, or give a journalist the great gossip in town of the most happening business. If you own a shop, bakery, or café, hold an opening ceremony and invite a news crew to cover it.

2.      Billboards

Use billboards to get your message up high, but remember, do not limit your creativity. Use unique themes, use billboard themes which have not been used, add a great big 3D muffin or cake on the board to grab attention, and make sure it looks delicious.

3.      Use the Premises

Hire graffiti artists to design your business premises. Remember that if it looks tempting from the outside, no one will be able to resist coming inside. You need to give your business a whole new makeover for this.

4.      Get a Slogan

Catchy tunes and slogans tend to stick in the mind. Try to get a catchy phrase or slogan or even a tune for your business too, and let it play in the store. Passersby will eventually hear it and will stop to examine your goods. “Get ya hot hot muffins, hot hot muffins, hot hot muffins, today, Olay!”

5.      Use art to its Limits

Art can allow you to make a statement but choose a style that best represents your image. This can be anything like Banksy, urban, and graffiti. It attracts people by hinting at what you have in store. Use it on the doors and windows and watch curious customers make their way inside.

6.      3D Floor Art

There is just so much talent out there, why not use it to make some very cool 3D art right outside your doorstep? 3D floor art has been fascinating thousands by the absolutely brilliant ideas which the artists use. They capture the themes and concepts you need in a piece of art that can captivate your customers and attract more.

7.      Chalk it!

Use chalks to add effects to the sidewalks and make them look very cool and attractive. You can get an artist to fill the block with some really awesome colors and designs too.

8.      Events

Keep doing events in, out, and around the community. Events capture attention, and they will attract some that can take your business to great heights.

9.      Use Theme-Based Art in your Food

Take it up a notch, use art in your food. Use different characters, cartoons, themes to spice it up for a true feast for the eyes.

10. Points and Reward Systems

Use cards to reward the customers, and give them points on every purchase. Set a point chart, like on every 100 points, you will get a small coffee for free.

11. Play Games

Use games like treasure hunt to make things much more fun. Make it very interesting for your customers, no matter how old they are; kids and adults love to play small scavenger hunts.

12. Collaboration

Coming together with partners is also very beneficial. You can take the ideas, make them more interesting, and you will have more ideas to play around with. Be as creative as you like without limiting your imagination.

13. Be Random

Do random things which will promote your business, but in a nice way. You can always stick your business card on the windscreen of parked cars. Your business will be bound to be noticed then.

14. Free Samples

Set a small stall to give passing people the opportunity to try your delicious samples. Make someone get dressed in a cool costume and make them advertise your products in the most funny, and weird ways. Thinking outside the box always attracts people, setting a stall around and in famous places will promote you even more.

15. Go Global

Use social media and global tactics to their best use. Try to make the word spread internationally, use television advertisements, flyers, and brochures. This will be beneficial for you if you wish to attract tourists.

16. Get all the help you can get

Get everyone involved; ask your family, friends, neighbors to help. Go to schools and set a small stall there every Friday or get permission from the board to host a small event for the kids, and their parents as well.

17. Facebook

Make a Facebook page, share it, hold competitions, give free giveaways, and spread happiness online.

18. Post on the Competitors’ page and sites

Post, blog, tweet, do whatever you can go get the word out to your competitor’s target market. But, play nice, do not be rude, and do not brag about the price. Stay fair, and try to attract the audience through proposals, schemes, deals, etc.

19. Blogs

Blogs are a great way to get your word out on the street and to attract customers on a personal level. By offering tips, stories, product descriptions etc that are related to your business you can attract them discretely and creatively. No one likes to be forced after all.

20. Use YouTube

YouTube is a famous platform with millions of users online all day long. Make short videos, tutorials, of advertisements, let the audience laugh, make them eager to try what your business has in store for them etc. In other words, you can use the power of online VIRAL videos to place your business on the map..

The world is yours to explore, create, and innovate. Have fun, and never give up.